See the direction
Identifying opportunities, shaping ideas and translating vision into a working strategy.
FRIENDZ PARTNERS / VENTURE BUILDING
Your business.
Our capabilities.
Built together.
Have expertise, an idea or a business ready to grow? We bring the experience, people and capabilities of Friendz Group — and join you as a business partner.
YouStrategy · People · ExecutionExpertise · Leadership · Opportunity
Shared ownership. Shared commitment.
Equity partnershipInvesting expertise, technology and resources.
Building together, in practiceA team, an action plan and shared goals.
Opportunities across industriesWe look for businesses where our capabilities can create value.
THE PEOPLE BEHIND THE PARTNERSHIP
An entrepreneur by your side.
Yossi Oz founded Friendz Group and led its growth by establishing companies, making acquisitions and entering partnerships. Alongside him are partners and executives among Israel’s most talented, each in their field. Together, they put the group’s experience, connections and capabilities at the service of entrepreneurs.
Be there at turning points
Entrepreneurial experience, decision-making and crisis management when the business needs clarity.
Build with people
Listening, warmth and personal connection with the people behind the business. Personal involvement is agreed for each partnership.
THE GROUP, AROUND YOUR BUSINESS
From idea to execution.
Each partnership combines group capabilities with a defined team, deliverables and budget.
Strategy & growth
Start with business goals, identify opportunities and connect planning with execution.
Marketing, media & commerce
Creative, media, affiliates and content working together to generate leads and sales.
Technology & AI
Connect systems, data and automation to real business needs.
Investments & ventures
We invest in and acquire companies in marketing, advertising, technology and complementary fields that align with the group’s strategy. By connecting people, companies and capabilities, we expand our activity, develop business opportunities and build shared, long-term growth.
AI + HUMAN INTELLIGENCE
Across the group
Bringing AI tools and new workflows into our group companies.
Alongside our clients
Connecting AI capabilities to business challenges and marketing workflows.
With our people
Technology opens possibilities. Human thinking and experience give it direction.
THE GROUP PORTFOLIO
Capabilities backed by real work.
The companies, brands and partnerships that make up Friendz. Explore each profile to understand its work and relationship with the group.
Impression
ROI-driven advertising, from strategy to results
Fresh
Real estate marketing
ClickOn
Performance-based affiliate marketing
SO Digital
Digital strategy, SEO & media
WeSell
Affiliate-driven e-commerce growth
iCreate
Technology powering marketing
Ray Networks
Technology
YMAG
Branded content in collaboration with ynet
מנהלי שיווק מצייצים
Israel’s marketing community
InvestMaster
Content & marketing for investment sectors
לוי יצחק
A partnership in digital, technology & media
CarDNA
Vehicle history for informed decisions
FOS
The operating system for the next generation of advertising, marketing and technology
OUR MODEL
Investing capabilities. Building shared ownership.
EquityInvesting in the business. Sharing ownership.
You bring
Expertise, a business opportunity and commitment to lead daily operations. For an existing business, also the assets, customers and work already built.
We bring
A combination of strategy, development, technology, marketing and guidance. Together we define the investment, deliverables, responsibilities and success measures.
The equity stake reflects the business stage, existing assets and scope of investment. Any cash investment or external expenses are agreed separately. Partnership terms are subject to mutual agreement and an individual contract.
FROM INTRODUCTION TO ACTION
Four steps to getting started.
- 01
Connect
Tell us about your business, your team and the opportunity.
- 02
Assess the fit
Explore demand, resources and the value the group can bring.
- 03
Shape the partnership
Agree on investment, equity, responsibilities and milestones.
- 04
Build together
Start with a 90-day plan and review progress against goals.
START WITH A CONVERSATION
What could we build together?
Tell us about yourself and your business. One initial application, with no full business plan required.
We look for a committed leader, a real market need and a fit where the group can create meaningful value.
info@friendz.co